E-commerce website for a European sports equipment leader
E-commerce development for a client specializing in the sale of sports equipment, holding a dominant position in the French and European markets. They offer a complete range of high-quality products that meet the needs of athletes at all levels.
Objectives
- Development of an e-commerce site for each brand to optimize visibility and online sales.
- Centralization of site management to ensure consistency and operational efficiency.
- Complete product management setup to ensure uniform presentation and efficient catalog updates.
- Improvement of user experience through an intuitive interface and optimized features for easy navigation and purchasing.
Our mission
- Implementation of a centralized architecture to manage multiple e-commerce sites from a single interface.
- Integration of complete product management, including a PIM, to centralize and optimize product information management.
- Implementation of dynamic content management to enable regular and relevant updates, ensuring an enriched user experience.
- Brand image modernization by updating the design and ergonomics of e-commerce sites for a contemporary and attractive user experience.
- Optimization of responsiveness across all platforms, including mobile and tablet, to ensure a smooth and device-adapted user experience.
Platforms & Technologies
